Pick the model that fits.

Pick by how you measure growth. The $99/month self-serve tool is for solo founders, indie hackers, and early-stage launches who want to run Reddit and X engagement themselves. The $1 per 1,000 impressions plan is for established B2C products and e-commerce brands who want done-for-you reach and bill on awareness. The from-$1 per CTA plan is for B2B teams who only want to pay on completed sign-ups or booked calls. If you're a founder who wants a personal brand on X but never posts, that's a separate service: tweet ghostwriting at s4l.ai/ghostwriting.

No. Signing up sends you onboarding details by email; no card is required until we've agreed on scope. For the managed impressions and per-CTA plans we set up billing after a short fit call, not before. The $99/month self-serve tool is the only plan with an upfront subscription, and you can cancel any month.

No setup fee, no retainer, no annual contract, and no minimum monthly commitment on the performance plans. The impressions and per-CTA models are pure pay-for-what-lands: you're invoiced monthly for delivered impressions, attributed site visits, or completed CTAs, and you can pause or scale any month. The $99/month tool is a simple month-to-month subscription.

Everything is metered and audited live in your dashboard. Impressions: every Reddit and X post we seed is polled for view count over its lifetime. Site visits: we tag every outbound link with a unique tracking parameter and reconcile against your analytics (PostHog, GA4, whatever you use), so we only bill for visits that actually landed. CTAs: we bill only on completed sign-ups or booked calls confirmed through your CRM webhook. You're invoiced for what's been counted, never for posts sent.

Yes. The self-serve tool is built for exactly that: a solo founder or indie hacker who personally handles their Reddit and X engagement and has hit a manual ceiling. It includes up to 5,000 posts, comments, and DM threads per month, an AI agent tuned to your voice, and a personal-use license. You run it; we don't touch your accounts. If you'd rather it be fully done-for-you, that's the managed impressions plan instead.

Yes. Start on whichever model fits today and move when your needs change. Solo founders often begin on the self-serve tool and graduate to the managed impressions plan once there's a brand-awareness budget. Some B2C teams run impressions and per-CTA side by side, awareness at the top of the funnel and paid-per-result at the bottom. Tell us how you measure growth on the fit call and we'll map the plans to it.

For the self-serve tool you get onboarding details and access by email. For the managed plans we book a 30-minute fit call to define your category, audience, brand voice, and hard-don't list, then map your first communities. First impressions typically go live within two weeks of kickoff. We start small so we can tune voice and brand-safety with you before scaling.

Yes, and it's a different service from the engagement plans above: tweet ghostwriting for founders. We learn your voice from your existing writing, draft posts in it, and ship them to your own X handle on your cadence; you approve every tweet before it goes live. It's performance-priced, the same way our brand-awareness work is. See the full breakdown at s4l.ai/ghostwriting.